Monthly Archives: January 2020

LeBron James, Lakers Lead Jersey And Merchandise Sales Lists For 2019-20 NBA Season

The NBA released the top-selling players and teams in terms of merchandise sales and unsurprisingly LeBron James led all players in jersey sales while the Los Angeles Lakers sold the most merchandise of any team in the league.

James has now been on the Lakers for two seasons and in both of them, he led the way for individual jersey sales.

In addition, the Lakers also sold the most merchandise last season and the addition of Anthony Davis likely wasn’t going to do anything to change that.

The NBA released the top-15 individuals for jersey sales this season and there are hardly any surprises in the results:

1. LeBron James, Los Angeles Lakers
2. Giannis Antetokounmpo, Milwaukee Bucks
3. Stephen Curry, Golden State Warriors
4. Jayson Tatum, Boston Celtics
5. James Harden, Houston Rockets
6. Luka Dončić, Dallas Mavericks
7. Kawhi Leonard, Los Angeles Clippers
8. Anthony Davis, Los Angeles Lakers
9. Joel Embiid, Philadelphia 76ers
10. Kyrie Irving, Brooklyn Nets
11. Ben Simmons, Philadelphia 76ers
12. Kevin Durant, Brooklyn Nets
13. Russell Westbrook, Houston Rockets
14. Kemba Walker, Boston Celtics
15. Zion Williamson, New Orleans Pelicans

There are few interesting placements here, but nothing truly out of the ordinary. Stephen Curry is showing his popularity by ranking third without having played a game in three months. Jayson Tatum is a bit higher than expected at fourth while Davis is probably lower than expected at eighth. However, Davis’ placement can likely be attributed to the uncertainty of his 2020 NBA free agency as well as his number change to 23 if he does re-sign.

The NBA also released the top-10 teams by total merchandise sales with minimal surprises again:

1. Los Angeles Lakers
2. Boston Celtics
3. Philadelphia 76ers
4. Toronto Raptors
5. Milwaukee Bucks
6. Golden State Warriors
7. Houston Rockets
8. Chicago Bulls
9. Miami Heat
10. Brooklyn Nets

The Lakers leading the way is not shocking in the slightest. The Boston Celtics coming in at No. 2 also provides little intrigue. The only minor surprise here is the Chicago Bulls ranking in the top-10 due to their lack of success on the court, but they are still a huge market and the team has several promising young players like Zach LaVine and Lauri Markannen.

The Lakers will always be in the top-10 of these rankings but as long as James and Davis are on the team, there’s no doubt they’ll rank at No. 1.

These obviously are not the final figures as those are usually released in April, but it’s unlikely fans will see any movement at the top of the list between now and then.

Here’s where you can buy LSU National Champions gear

Tiger fans continue to purchase national championship gear to bring home a piece of history.

“This is a dream. It’s unreal. This is more exciting than words can express” said Arian Silva, LSU fan.

The words “National Championship Winners” are plastered across shirts and hats as a reminder to fans of one of LSU football’s greatest seasons in history

“Everything’s perfect. Everything’s coming into fruition. At the same time, we have an amazing team, an amazing quarterback, amazing coaching staff,” said one fan.

“To see how they all came together as a team and to have a Heisman trophy winner and to win a national championship is a feat in itself,” said another LSU fan.

Here’s where you can get championship LSU gear in Louisiana:

The following stores will open late Monday night (Jan. 13) immediately after the game to sell championship gear:

  • Academy – all Louisiana locations (while supplies last)
  • Dick’s Sporting Goods – all Louisiana locations (while supplies last)
  • Shoe Station – both Baton Rouge locations for an hour after the game (while supplies last)

The following stores will have LSU championship gear on Tuesday, Jan. 14:

  • Walmart – most Louisiana locations
  • Target – most Louisiana locations
  • Purple & Gold and Black & Gold Shop – Siegen Lane in Baton Rouge and Veterans Boulevard in Metairie
  • Academy – all Louisiana locations
  • Dick’s Sporting Goods – all Louisiana locations

Remember, if you can’t make it out to pick up some LSU championship gear you can buy online from the retailers mentioned above.

#HUMBOLDTSTRONG

On April 6th, the hockey community lost 15 brothers. The Humboldt Broncos were on their way to a playoff game in Nipawin, Saskatchewan when disaster struck. The Bronco’s bus was involved in a collision that took 15 lives. Since the tragedy, the hockey community has been showing their support for everyone involved. From the Humboldt Strong hashtag to donating over 7 million dollars to their GoFundMe, everyone has come together to help aid in any way possible. At CoolHockey, we realize that we have a platform that we can use to help others, especially in difficult situations like this. That’s why we’re writing this post, to help bring awareness to the many opportunities we have as a community to show our support for the Humboldt Broncos and the victims of the accident.

After the tragedy, Sylvie Kellington, a mother of a former Bronco and resident of Humboldt, started a GoFundMe page where anyone can donate. The GoFundMe will directly aid the families who have incurred any expenses as a result of the crash. You can donate to the GoFundMe by clicking here.

In the NHL, the Winnipeg Jets and Chicago Blackhawks showed their support for the community by wearing custom jerseys in their Saturday night game. Each player had their own name replaced with “Broncos” on their jerseys and kept them throughout the game. There is no word yet on whether the jerseys will be auctioned off with proceeds going to the cause, but we will add a link when and if they are. Other teams across the league also showed their support with helmet stickers honouring the team.

Marcus Stroman of the Toronto Blue Jays showed his support with a special inscription on his cap that is being auctioned off with proceeds going to the families. You can bid on the hat by clicking here.

If you’re not in a situation to donate or have already donated, you can still show your support for the Broncos. You can share your messages by using #HumboldtStrong when posting messages, prayers, or thoughts to social media. Another way of showing support is through #SticksOutForHumboldt or #SticksOut. Across the hockey universe, players and fans have been placing their hockey sticks outside their front door as a sign of solidarity with the Humboldt community. This Thursday as part of another movement, you can also show your support by wearing a hockey jersey.

At CoolHockey, we are saddened by the event of this past weekend and offer our sincerest condolences to those affected by the crash. We are here for the Humboldt community and want to show our support while also helping others show theirs.

#HumboldtStrong

How the Atlanta Hawks boosted Sharecare’s social data

At a time when people are increasingly able to ignore ads or just outright pay to get past them, it remains to be seen how well companies can capture viewers’ attention during games and shows. But the NBA helped a select group get a leg up on the competition when it introduced the new concept of small ads on basketball players’ jerseys.

Atlanta-based digital health company Sharecare began sponsoring the Atlanta Hawks jerseys back in August 2017, and the following year won the Partnership Award from the NBA. When the league was looking to start its pilot program two seasons ago, only around half of the teams found a corporate partner. The results, thus far, show that the companies who picked a smart team to sponsor tend to see good ROI.

For Sharecare, it’s in its social media data, since as a private company there is no stock to improve.

On Twitter it’s more of a slow-rolling incline; the followers have increased 5% since 2015. But there was a jump when people started seeing the logo, there’s no doubt about that correlation. Maybe if more people knew Dr. Oz helped create Sharecare, there would be more Twitter memes to keep the momentum going, but alas.

It wasn’t too long ago that the number of Facebook followers and likes were not in the millions for Sharecare. But ever since the preseason began in fall 2019, there has only been an increase in the amount of people interested in Sharecare on Facebook.

You can see the buzz pick up when the jersey patches got announced and shown off to the public. There’s a similar spike when the NBA year kicks off in late September / early October.

About the Data:

Thinknum tracks companies using the information they post online – jobs, social and web traffic, product sales and app ratings – and creates data sets that measure factors like hiring, revenue and foot traffic. Data sets may not be fully comprehensive (they only account for what is available on the web), but they can be used to gauge performance factors like staffing and sales.